We rebranded and pre-launched Nine Forum, a collection of idyllic villa plots near the NICE Road Junction, Hosur Road, Bengaluru. Our concept was crafted to resonate with the target audience, primarily professionals working in the nearby IT parks. This campaign introduced a fresh communication strategy, content, and visual language, setting it apart from competitors in the area. With a lighthearted tone and messaging, it reminded potential buyers of the unique convenience and meaningful quality of life offered by Nine Forum. This approach led to a highly successful campaign, generating increased leads and sales, effectively serving as a reminder of the value of staying close to loved ones.